The ultimate entrepreneurial guidebook for navigating the start-up process, from pitching with power to coping with competition. Inspiring stories from respected entrepreneurs, intended to lift up anyone determined to keep pushing forward.
“This book shares valuable lessons for entrepreneurs and those in the business world. It is an easy, quick, conversational read that keeps the tone honest for readers. I found myself genuinely engaged throughout. A lot of founders don’t talk about failure and I think the honesty found among the founders in this book is commendable and will really help entrepreneurs.” (Alexandra Wilkis Wilson, Co- Founder of Gilt and GLAMSQUAD)
About The Author
Mona Bijoor is a partner at King Circle Capital LLC, an investment firm, where she has holdings in real estate, franchises, start-ups, and online businesses. Mona is also the founder of JOOR, the premier online global B2B marketplace for wholesale buying that directly connects brands and retailers.
A graduate of the University of Pennsylvania with an MBA from the Wharton School of Business, Mona lives in Brooklyn with her husband and two daughters. She is a frequent contributor to TechCrunch, Entrepreneur, and HuffPost.
About The Book
Start-Ups and Downs: The Secrets of Resilient Entrepreneurs shares the wisdom of one entrepreneur who successfully disrupted an entire industry but felt as if she wasn’t always mentally prepared for what came next.
Mona Bijoor has created a guidebook for navigating the process, from pitching with power to coping with competition, with inspiring stories from 10 respected entrepreneurs including Nat Turner, co-founder and CEO of Flatiron Health; Courtney Nichols Gould, founder and co-CEO of SmartyPants Vitamins; and Stephen Kuhl, co-founder and CEO of Burrow, intended to lift up anyone determined to keep pushing forward. This book is about resilience. How do the best entrepreneurs think about failure—as it’s happening and in hindsight—and ultimately win.